Methoxyphenylethenyl t-butylbenzoate
ROKA SMART UV® PvB 360 is our first ready-to-market molecule based on the phototransformation technology. The phototransformation of this product is dependent on the radiation dose. When exposed to sun light, it absorbs UVB light undergoing a structural rearrangement to form a strong UVA absorber with a maximum absorbance at 360 nm.